New AdWords Features You Shouldn’t Ignore: 3 Experts Share Their Secrets

New Ad Extensions that Optimize Results

1:00 – 1:30 p.m. EST


Many new AdWords features have been rolling out, including new ad extensions. Hanapin’s Associate Director of Search, Matt Umbro, will review these new extensions while showing you how to better integrate them with your text ads, and results you can expect.


Presented by:


Matt Umbro

Matt Umbro


Customizers and Scripts to Kick Off Your Strategy in 2017

1:30 – 2:00 p.m. EST


2017 is showing us some super helpful new features that you can use immediately in your marketing strategy. Optmyzr’s Founder & CEO Fred Vallaeys will walk you through using data studio for PPC, IF functions in ad customizers, and the latest capabilities rolled out in Scripts.


Presented by:


Frederick Vallaeys

Frederick Vallaeys


Get in the Game With These New Mobile & Display Features

2:00 – 2:30 p.m. EST


We know how hot a topic mobile is in the PPC world, and AdWords has answered with more awesome features to step up your game. In this session, Hanapin’s Director of Services Jeff Baum will go through all the great new mobile and GDN features you can look forward to.


Presented by:


Jeff Baum

Jeff Baum


Live Q&A with all three experts to follow!





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