Amazon Product Ranking: Everything You Need to Know to Rank on Page One

It is without a doubt that each Amazon seller asks themselves this question at least once (if not all the time) within their seller journey, “How does Amazon product ranking work, and more importantly, how do I rank my product on the first page?” Rightfully, which seller wouldn’t? Studies show that products on the first page get at least 80% of all the clicks, while the first 3 listings on page 1 get at least 60% of those clicks. Moreover, only 30% of shoppers go beyond page 1 of the search results. With Amazon accounting for nearly 43% of all US online revenue topping at $177.87 billion in 2017, you certainly don’t want to miss out on any of those sales by not having your product on the first page. Let’s look into the different factors that play into Amazon product ranking and what we need to be cognizant of as sellers.   How does the Amazon product ranking algorithm work? First, let’s try to put ourselves in Amazon’s shoes. brings in over 170 million shoppers a month. The key phrase here is shoppers. Because, unlike Google, where people search for relationship advice, cat videos, product reviews, etc, Amazon … Read More

The post Amazon Product Ranking: Everything You Need to Know to Rank on Page One appeared first on Jungle Scout: Amazon Product Research Made Easy.


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