First there was Black Friday. Then there was Cyber Monday. Now, in the age of Amazon, there’s Prime Day – the biggest shopping holiday of the year. Yes, there is such a thing as a shopping holiday (even if only the diehard fans take the day off to score some deals). Prime Day has grown like wildfire since it began back in 2015. Amazon initially used it as a way to celebrate their 20th anniversary – and it stuck in a big way. So popular with customers, it’s become a hotly anticipated yearly blowout of bigtime deals. Of course, it has its benefits for Amazon. In order to participate in Prime Day, customers need to have a Prime membership ($119/year for customers in the United States). Last year, Amazon revealed that more members signed up for a Prime membership on Prime Day than any day in the company’s history. In 2017, Prime Day went from being a 24-hour affair to a full 30 hours straight – with new deals every hour. Amazon’s 2017 event also surpassed Black Friday and Cyber Monday sales, becoming the biggest day on record for Amazon. Sales grew by more than 60 percent over the previous … Read More
The post Amazon Prime Day for Amazon Sellers: Everything You Need to Know appeared first on Jungle Scout: Amazon Product Research Made Easy.