Case Study: Alibaba Sales Numbers vs Reality for Five Random Suppliers

In this case study, we compared the transaction data from Alibaba’s company profiles for their suppliers to the data displayed in Jungle Scout’s Supplier Database. We hoped to learn whether or not manufacturers that seem legitimate on Alibaba are, in fact, legit, or if they may be inflating their numbers or are actually trading companies. Here are a few things to know about this case study: Subjects: The five companies selected were chosen at random, using the following keyword search terms: bamboo sticks, drinkware, headphones, yoga mats, and card games. Tool #1: Alibaba is a massive, international retail site that connects businesses with suppliers. The majority of these manufacturers are located in China. Tool #2: Jungle Scout’s Supplier Database gathers transactional importer information from US Customs and Border Protection’s Office of Trade, and then displays the data in an easy-to-understand format. Company #1 – Xiamen Haoliyuan Bamboo Products Co., Ltd. Products: bamboo sticks   What does Alibaba say? According to Alibaba, Xiamen Haoliyuan Bamboo Products Co., Ltd. was established in 2015. The site also states that the supplier generates $1-$2.5 million in annual revenue, with 11.08% of that revenue generated from buyers in North America. What does the Supplier Database say? … Read More

The post Case Study: Alibaba Sales Numbers vs Reality for Five Random Suppliers appeared first on Jungle Scout: Amazon Product Research Made Easy.

Source: https://www.junglescout.com/blog/alibaba-vs-junglescout/

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